The ‘new norm’ has taken some adjusting to. Everyday life continues to bring new challenges, especially in healthcare, an industry where acts of heroism are carried out every day! The very tools used to carry out these acts are always evolving. Innovation is trying to match the speed of the current crisis, with discoveries being made daily. When innovative tech and healthcare combine, even more lives are saved. So, we’re cluing you up on the latest developments, so you can operate with even more efficiency.
Digital transformation
New digital processes are optimising medical systems, improving procedure outcomes and overall care. As a healthcare business, it’s important to note these features to benefit long-term strategic direction. These technologies currently have a positive impact: telemedicine, AI enabled medical devices and block-chain electronic records. They’re reshaping data sharing, changing crucial decisions around treatment plans.
As data sharing improves, so does the way we deliver information digitally. More and more medical companies are going online to improve system performance, whilst spreading awareness of revolutionary products; those that are paving the way in the handling of complex care cases. Let’s have a look at these trends in the current market!
Key emerging trends
Telemedicine refers to remote clinical services that make healthcare more accessible. See how students are doing video lessons now? This is like that, but video appointments that are cost-effective and help with the current crisis – mainly by streamlining appointments and staying at home! Types of telemedicine include: interactive – communicate in real-time via web portal or conference. As well as remote patient monitoring – (RPM) which lets medics collect health data and transmit this info to other providers for assessment. AI enabled medical devices are also upping disease diagnostics, identifying trends and creating efficiencies in patient monitoring and treatment. Now that we’ve looked at these trends, let’s dive into exactly how we can help out…
Momentum’s medical marketing
As we said earlier, companies are chomping at the bit to showcase emerging tech online. With telemedicine and medical devices in mind, who better to help make this happen? We’ve extensive experience with long-term clients Vyaire, providing media support and photography for their global conference in Malta. That’s not all, in our bid to help the fight against Covid, we helped activate Vyaire’s bellavista TM ventilator with instructive animation. These video tutorials help medical staff around the world to conduct their acts of every-day heroism with precision.
Along with digital support and product activation, our livestreaming & virtual support service is the perfect way to showcase breakthrough tech. Did you see the SuperNO2VA™ webinar? It was one of our bigger projects in 2020. Working with Vyaire, we’re aiding the digital transformation by showing the benefits their devices have on respiratory care all over the world.
We can also help with your telemedicine service no end. Have equipment such as masks, beds & ventilators that need digital activation or social support? We can do it all and we’re all in this together! So, drop us a line, we’d love to have a chat.